Google Teaming Up With EA & Adidas for New Jacquard Product
“Google, EA, and Adidas Team Up for New Project” Google is collaborating with the Soccer arm of Adidas and EA Sports’ FIFA mobile brand to launch a new product that will be powered by Jacquard technologies. The news was revealed by 9To5 Google and it stated that Google is planning to launch the second generation of fabric input technology of Jacquard. The teaser was released by Google in a social media campaign revealing the partnership of the Advanced Technology & Projects group with the football division of Adidas and the team of EA sports specifically responsible for the FIFA Mobile soccer game. The new touch-sensitive fabric to be introduced by Google will be named Jacquard and Adidas will take the responsibility for designing the fabric having embedded with the fibers of Jacquard. The embedded Jacquard fibers would have the exceptional features could accept brush up or down along with cover gestures and double-tap. The sensor input which ...